ValuesApp: Conectando potenciales colaboradores con entidades sociales

Autores/as

DOI:

https://doi.org/10.51698/aloma.2023.41.2.9-19

Palabras clave:

valores, motivos, conducta de ayuda, valuesapp

Resumen

En la actualidad existe una amplia oferta de iniciativas de ayuda que paradójicamente puede desconcertar a potenciales colaboradores. ValuesApp es una herramienta telemática que conecta a colaboradores y entidades evaluando el perfil motivacional de los primeros y presentando, de forma coherente y ordenada, las iniciativas de ayuda que ofrecen los segundos. En esta investigación hemos analizado la eficacia de ValuesApp en dos contextos: aplicada a través de una plataforma online (Estudio 1) y mediante la solicitud personal en un entorno natural (Estudio 2). En el Estudio 3, hemos evaluado cómo son percibidas un conjunto de iniciativas prosociales. Los resultados apoyan la utilidad de ValuesApp (Estudios 1 y 2) y permiten cerrar el ciclo Investigación-Acción ofreciendo iniciativas prosociales ajustadas a los valores y motivos de los potenciales colaboradores.

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Publicado

2023-11-29

Cómo citar

Arribas, M., Gavilán Domingo, P., & Oceja Fernández, L. (2023). ValuesApp: Conectando potenciales colaboradores con entidades sociales. Aloma: Revista De Psicologia, Ciències De l’Educació I De l’Esport, 41(2), 9-19. https://doi.org/10.51698/aloma.2023.41.2.9-19